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Before getting into it (key figures), let's go back to what Branded Videos, just in case.
Branded video content refers to videos that are directly created by a brand, but do not openly have a promotional purpose. In other words, it's a video with relevant, striking and interesting content for your target audience, but it's not meant to be an advertisement.
Contents:
Communication methods adapted to the sanitary crisis
A growing need for short and authentic videos
Communication methods adapted to the sanitary crisis
Everyone knows that, because of the current sanitary crisis, remote work has become the norm.
The new challenge now is to keep engaging collaborators, and video has naturally turned out to be the best way to do this. Human beings must be the driving force behind actions and speeches of companies, both internally and externally.
Unmatched efficiency
A growing need for short and authentic videos
Our way of consuming content has changed: we love short content about "authentic people":
Multiple constraints
However, the development of such content is slowed down by technological and cost constraints:
This is why Storyfox has developed a mobile app that allows you to industrialize the creation of your video at a lower cost. 
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